On July onwards, Google changed the Chrome web browser to specifically warn visitors when they accessed an unsafe website. It is very likely that other web browsers will follow your guide to create a more secure online environment.
Due to the increased need for security on the web, these changes can have a negative impact on your business if you do not take steps to protect your site.
Users will not only have less confidence than dealing with an insecure website, either buy goods and services or maybe join an email list, but Google will also prioritize sites by encrypting their data to the top of the page. search engine results. This means that unsafe sites will be displayed at the bottom, which can affect site traffic from the search.
Let’s take a look at what you need to do to make sure your site’s traffic is secure and to prevent Google’s changes from adversely affecting you.
What do GOOGLE updates mean for your business?
After Chrome 68 is published, Google’s updated web browser will tell users if the site they are visiting is not encrypting the “insecure” traffic in the URL.
In the event that clients see a “Not Secure” warning, they are probably going to cease from entering personal data on your site, for example, making a buy. Another tag is HTTPS at the beginning of the URL with data encryption, instead of HTTP for an insecure website. The URL of the sites where the data traffic is protected by SSL will appear as the bookmydomainhost.com the URL as shown below:
Customers are less likely to find your website after Google changes the browser. If your site is still unsafe, Google will rank your web site below on search results page, which will influence your visitor and income at the same time.
Make your website secure with an SSL certificate
SSL Certificate means Secure Sockets Layer, which by definition is the standard security technology for creating an encrypted link between a web server and a browser. A web server is what a company or company connects to offer its website, and a web browser is what customers use to connect to web pages on their phones or computers.
In simple terms, the web server and the web browser work as a team to connect your client’s computer to your company’s website. SSL certification makes it difficult for bad actors to mess with the information that passes between the browser and the server. This means that your customers can trust that the personal information they provide is delivered securely and that the information they receive from the website does not change.
Encryption is important because:
Without an SSL certificate that encrypts the data that passes between your company and your customers, both parties may be at risk. As smaller companies are unlikely to have a full team that works on-site security, they are more vulnerable to attacks from bad actors.
A simple SSL certificate can help protect your business by:
a) Authentication: Verify that clients talk to their servers and not that someone is posing as you.
b) Maintain data security: prevent bad actors from tampering with the connections between computers and their clients’ servers, or even sending unwanted emails.
c) Data encryption: Keeps the privacy of the data that stand between you and your clients so that the bad representatives cannot develop a profile for you or your clients.
Driving search engine optimization rankings: Google has begun to provide little support for the ranking of websites that use an SSL certificate.
What a simple SSL certificate does:
– Detects and removes malware
– Detects and eliminates site security vulnerabilities
– Manage ranking and audition in search engines
– Provide a web application firewall
– Protect your site against DDOS attacks
Encrypt traffic from your website now to make the Internet a better place
The encrypted Internet is a safer Internet for everyone. This causes the Internet to remain a place where thoughts can stream openly, yet it additionally develops your business by helping your clients trust you.
To help your company and its customers, BookMyDomainHost India offers a SSL service to help customers keep growing. If you are a BookMyDomainHost India customer, check URL: https://bookmydomainhost.com/
Keep your clients safe and protected
It’s good to know that the companies you talk to online are the real deal, not the identity theft. It helps you get some peace of mind to know you’re safe. SSL certification helps keep data secure between your customers and your business, and after Google Chrome launches 68 in July, the encrypted site becomes more important.
Make sure your customers trust your business, you can subscribe to their email list and can buy online with confidence. It also serves as a signal that your company cares about safety and cares about customers.